求关于营销渠道策略的外文书籍,注明书名,作者,出版社,年代,做毕业论文参考文献的,最好全英文格式

2025-05-02 02:29:50
推荐回答(1个)
回答1:

1.A.Jueland and S.Shugan. Managing Channal Profits[J]. Marketing Science,1983(2):239~272
2.P. Rey and J.Stiglitz. Vertical Restraint and Producers Competition[J]. European Economic Review,1988,32:561~568
3.Choi S.Chan.Price Competition in a Channel Structure with a Common Retailer[J].Markting Science,1991,10(4):271~296
4.G.Shaffer.Slotting Allowances and Retail Price Maintenance:A Comparison of Facilitating Practices[J]. RAND Journal of Economics,1991,22(1):120~135